For Mr. Della Terza, what started as a hobby has become a business. Last year, the site had revenue of roughly $40,000, Mr. Della Terza said, mostly through Google Ads. While some of the income paid for computer servers and legal fees, the site still made a profit, allowing Mr. Della Terza to take some days off work to maintain the increasingly popular site.
Mr. Della Terza is far from the only person cashing in on the “American Idol” juggernaut. The publisher of the popular “Chicken Soup for the Soul” book series is promoting an Idol-themed edition. Walt Disney World is adding an Idol attraction to its Hollywood Studios theme park. Royal Caribbean International is embarking on Idol cruises.
Source: New York Times
